Tag Archives : flurry

Flurry, an app analytics firm with a presence on some now 1 billion mobile devices, has taken another deep dive into its large data set to examine the increasingly fragmented selection of hardware form factors on the market today, in an effort to better understand consumer preferences. The report concludes that people most prefer and use apps on medium-sized smartphones, like those in the Samsung [...]

App Downloads Increased 65 Percent This Past Holiday Week, Says Report Posted by Rob LeFebvre on January 3rd, 2013 permalink Data analytics firm, Flurry, keeps track of the number of downloads across the many app stores of the world. They just put out a blog post on the incredibly huge, historic increase in app downloads during the past holiday week. If you’re an info-graphic junkie, [...]

As app developers geared up for the super-competitive Christmas season, marketing costs rose by 30 percent in November from the month before, according to Fiksu, a Boston-based company that helps publishers find the most efficient marketing channels. The company said that the cost of getting a “loyal” user, or one that opens an app more than three times, rose to $1.38 from $1.06 in October. [...]

Christmas Day is increasingly the day that a flood of new phones and tablets come online; it regularly sets and breaks records for new device activations. This year was no exception, according to mobile analytics firm Flurry’s annual study, which found that 17.4 million devices activated on December 25 this year, a 332 percent increase over activations covering December 1 – 20, and a 156 [...]

Some day, we may refer to lazy and docile people as “app potatoes.” New data from Flurry Analytics shows that Americans are spending more time using mobile apps than ever before, and are now spending nearly as much time using them as they spend watching television. According to Flurry, U.S. consumers now spend 127 minutes per day using mobile apps, up from just 94 minutes per day one year [...]